An updated brand experience, campaign, and social media strategy for PLTS Studios, the market leader in reformer pilates. After developing the initial logo and branding in 2017, I worked closely with the team to upgrade the branding to a next chapter.

Services
Rebranding
Strategy
Campaign design
Outdoor print
Social templates

New Spot Color

The new spot color, Lime, replaces coral red, giving the brand’s overall appearance new energy. A set of social media templates and an updated brand manual were distributed to the marketing team to guide them.

Going big. Again

With the opening of their sixth studio on the Lindengracht in Amsterdam, I designed the concept and layout for the outdoor campaign, creating a buzz in the direct neighborhood.